SYNERGY HAIR

A New Zealand wide hairdressing franchise required a brand brochure and collateral to advertise their wide range of value hair retail products.

A key part of the Synergy package was the wide range of value hair products sold in each store. Working with their existing branding, I created the regular retail product brochures that were distributed in store and needed to reflect a 'cheap sale price point'. My role also involved designing and creating other related marketing material such as posters, advertising and display banners.

I also solely designed and created a style magazine called 'SH', to showcase seasonal trends, hair tips, retail product, Synergy Hair franchise news and to raise Synergy Hair brand awareness. As well as page layout and design, I also had to source information, imagery and articles, plus write aspects of the copy.

© Copyright Gabrielle Smith 2017